EFEKTIVITAS PERLINDUNGAN KEKAYAAN INTELEKTUAL PADA USAHA MIKRO KECIL MENENGAH (UMKM) DALAM MENDUKUNG EKONOMI KREATIF

Abstract

Micro, Small, and Medium Enterprises (MSMEs) are fundamental in supporting the creative economy in Indonesia.
However, various obstacles, such as legal protection regarding the recognition and appreciation of Intellectual
Property Rights,(IPR), still need to be addressed. Even though there are legal instruments that regulate IPR, in
practice, many works of the Indonesian people have existed communally and for generations but have yet to be
registered as intellectual property rights. Hence, they have yet to receive legal protection. Through the protection of
IPR, the Government plays an essential role in promoting the effectiveness and use of intellectual property throughout
Indonesia. This research uses a type of normative-empirical research to answer the subject matter. The strategic
position of MSMEs in national economic development is significant. The synergy between sound information systems
and vigorous law enforcement will create an environment that values and respects the intellectual property rights of
others. In addition, adequate protection of intellectual property rights will encourage broader innovation and
creativity, contributing to the economic development and welfare of the Indonesian nation.